AI vs. the writer in you
Are you against using AI for content writing?
Whether you like it or not, there are many other writers and content teams using AI as a tool for scaling content and shipping it faster.
But there is a distinction between those using AI to just produce more content and those using AI to enhance the content.
1st Category
Use AI as a replacement and leave everything to it with no human insight.
They produce mass content across entire websites and content calendars.
It lacks freshness, insights, readability, and value.
2nd Category
Use AI as an assistant.
They feed their ideas to AI and tweak them with its generative capabilities to take the content to the next level.
It is polished, enhanced, creative, readable, and human-like too.
If you are already a professional writer, AI can be your best assistant. It can save time, improve quality, and increase productivity.
How should I use AI as a writer?
Don’t let AI do the research on your behalf.
If you are a writer by profession, research is your main skill. It shouldn’t be compromised or completely left to AI.
Research gives you insights and helps you form fresh perspectives. That’s the seed for writing original content.
There are other tasks in the process which are time-consuming, and that’s where you can rely on AI.
Polishing the draft
There is always a first draft. As a writer, the draft is rough notes produced while contemplating and juggling thoughts.
It doesn’t have much structure. Nobody in the world can understand and process it except you.
Use AI to put it into a readable format by giving it commands and hints.
It makes your job easier by helping you enhance it as a writer.
Readability
Every writer spends time correcting grammatical mistakes, punctuation, and maintaining sequence and tone for content readability. It gives readers a good experience.
For a writer, this step is unavoidable and time-consuming too. Use AI here.
Final edits
No matter how well you write, it always gets better with editing. As a writer, you live by this principle.
There have been many times in my personal experience where I edited something and felt it was good to go, but the next morning it got much better, and then again it got better before publishing.
As a writer, you struggle here, but you also enjoy this process. It is the stage of anxiety and excitement.
Don’t ask AI to give multiple versions. Instead, tell AI what is missing from your point of view.
Think of AI as an assistant at your disposal.
Let it refine. Let it enhance. Let it produce the copy you want.
Let’s say if this entire process would take you manually one week, with AI you can complete it in a day.
That’s the difference.
It’s not about the tool. It’s about your ability to use it to the best of its potential.
Because a skilled person knows how to use resources at their best rather than a layman.
If you are an SEO professional, this practice will help you save time and deliver results without compromising on quality.
Additionally, you can use AI to summarize your content into limited characters for generating good meta titles and meta descriptions that can help improve CTR.
You can further use AI to create content for social media creatives – text for both images and feed posts.
Conclusion
Don’t feel shy about using AI, assuming it takes away your credibility as a writer. Think of it like hiring an assistant to free up your time so that you can focus on the important parts like research, ideation, and adding human insight.
Your identity will now slightly shift from content writer to content strategist. That’s a good thing.
If you are a professional writer who is just getting into the world of AI and SEO, I recommend you to go through SEO strategy for AI Age. This page helps you with thinking and writing strategies that needed for the new search landscape.
